I Am Legend Global Banners

I am Legend will be released worldwide on December 14, 2007, a movie about the devastation of the world caused by a virus. Here is a collection of the released global banners of the movie which proves to be quite a good idea for marketing the film worldwide. Instead of localizing the film which shows New York in most of its posters and banners, it now features a broader destruction scope for the movie which will suggest that Will Smith is truly the the last man on earth. Cool marketing move.

London

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Hong Kong

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Lisbon

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Madrid

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Osaka

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Paris

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Reykjaviks

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Tokyo

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Sidney

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